5 Clever ways to market your home this Christmas

market your home this ChristmasTempted to put your property marketing on hold for Christmas?

There are so many things to do – shop for presents, organise your relatives, go to Nativity plays, and decide on your Christmas Day menu.

We have an important piece of advice: Don’t!

We understand you’re busy, but this could be an excellent time of year to show potential buyers how they could create their perfect family home.

Give them an idea of your wonderful family Christmas.

Here are 5 effective ways to do that:

  1. Deck the halls

Make your decorations beautiful and tasteful. Don’t go over the top with lots of clashing colours, stick to a fairly simple theme and colours which suit the colours you already have in your home. If you have a real Christmas tree, make sure it’s properly watered and any dropped needles are cleared away. Make sure presents are tidy if they’re under the tree, or put them away in your storage areas. The idea is that you create an atmosphere your potential buyers can aspire to live in.

  1. Create a magical first impression

Think about how you’ll decorate your front door and windows. Warming lights in the windows give a real feeling that your house is welcoming. A traditional Christmas wreath on the front door is a lovely touch for those coming to viewings at this time of year. It’s all about having a sense of proportion, though. Smothering your home in lights and cramming dozens of inflatable Santas, reindeers, and snowmen into your garden might be a little off-putting!

  1. Give your home a festive fragrance

There are so many wonderful aromas which you can use to make people feel at home. Decorations made from orange and cinnamon give a truly festive feeling, while Christmas trees of real pine swags bring the aroma of the forest into your sitting room.

  1. Give potential buyers a Christmas treat

Have some seasonal treats like mince pies to offer your viewers. If there’s a pot of coffee or tea brewing, that will encourage them to linger a little longer.

  1. Tell the story of your family Christmas

This is all about encouraging potential buyers to imaging themselves spending special times together in your property. Explain how you gather around the tree to open presents, enjoy a family Christmas dinner around the table in your generously-sized dining room, and relax by the cosy fire to watch movies on Christmas night.

If you get it right, having viewings close to Christmas can be an excellent way of letting would-be buyers see your home at its best.

What a wonderful Christmas present a SOLD sign on your property would be!


Want to sell your home in Blaenau Gwent? Call our property experts – we have in-depth knowledge of the market in Tredegar, Ebbw Vale, Brynmawr, Nantylgo, Blaina, and Abertillery. Call us today on 01495 619811.

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